Karen Tiber Leland

As a branding and marketing strategist, Karen’s strategic direction and implementation initiatives with Fortune 1000 companies (and their leaders) have resulted in expanding their reach, reputation and top line revenue by upwards of 25%.


Karen Tiber Leland

Speaker Language(s):
Travels From:
New York, NY
Price Range:
$15,000 – $25,000
Works In:

Fields of

  • CEO Brand
  • Consumer Experience
  • Content Marketing
  • Diversity and Inclusion
  • Personal Brand

Leveraging Diversity of Contribution and Thought to Create a More Inclusive Workplace

The American workplace has more diversity today than ever before, with 67 percent of job seekers saying a diverse workforce matters when considering job offers and 83 percent of millennials reporting feeling more engaged when their company fosters an inclusive culture.

This presentation introduces the Contribution Archetype Model© and provide a unique way approach inclusion, without a specific focus on race or gender. Each participant will find a deeper understanding of their own contribution, and an enhanced appreciation of the unique contribution of colleagues and customers.

Create a Personal Brand That Boosts Your Productivity, People Skills and Career

Studies show that 48 percent of employers choose not to hire (or promote) a candidate based on their online content, 65 percent of journalists use social media to find sources, and there is a 44 percent increase in networking effectiveness when LinkedIn is used.

This presentation introduces the Personal Brand Mapping© Process and helps everyone from the secretary to CEO create a stronger brand — online and off.

Build Your Executive and CEO Brand for Thought Leadership and Reputation Management

Close to 50 percent of a company’s reputation can be attributed to the standing of its CEO, and 70 percent of people surveyed say the reputations of the CEO and other executives are critical in attracting talent.

This presentation introduces the CEO/Executive Brand Matrix© and helps today’s leaders excel in their role as their company’s Chief Brand Ambassador.



Karen is founder of Sterling Marketing Group, a branding & marketing strategy firm where she works with clients on building stronger personal, team and business brands. She is the best-selling author of nine books, which have sold more than 400,000 copies. Her latest is The Brand Mapping Strategy: Design, Build and Accelerate Your Brand.

Karen writes regularly for Inc.com, Forbes.com, Entreprenuer.com and others. Karen has been interviewed by The Today Show, CNN, Fox News and Oprah. She has spoken for Harvard, Yale, and Tedx among others. Her clients have included Twitter, LinkedIn, Apple, American Express, and Google.


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